Top 13 lessons I learned along my career path in PR

Lisa’s top 13 lessons

I had the opportunity to present to the UW-Madison PRSSA group last week. What a great group of students who had plenty of questions. I shared quite a bit of my career path with them and came up with a list of my top 13 lessons learned. Let me know if you have any to add.
View more PowerPoint from Red Shoes PR

Written by

Lisa Cruz

Lisa Cruz has more than 18 years of experience in public relations. This includes working for a variety of industries such as health care, construction, manufacturing and more – from both the corporate and the agency side. Her strengths are in media relations, social media engagement, message development, crisis communications, planning, relationship building, creativity and enthusiasm. She is able to figure out how to take a national story and turn it into a resonating pitch or intriguing content. A little insight to what makes Lisa tick? It should be noted that maintaining the status quo is never good enough for her.

No Comments Yet.

Leave a Reply