Tag Archives: PR
December 6, 2012
Tis’ the season! It’s time for baking, listening to holiday music and decking the halls. But it’s also the perfect time to ramp up your PR efforts by pitching fun, creative story ideas to the...
April 11, 2012
Don't know what a pay-for-play is? It's not uncommon for media outlets to utilize "pay-for plays" to generate advertising revenue under the guise of "covering" your company's story. What this means is that a sales...