Red Shoes Speak No. 37: 5 Reasons to Blog

Red Shoes Speak No. 37: 5 Reasons to Blog from Lisa Cruz on Vimeo.

Red Shoes PR and iamThomasBishop, along with Tommytrc discuss 5 reasons blogs are a powerful tool for an organization.
1.) Interaction
2.) Give your company a face
3.) SEO
4.) Thought-leadership positioning
5.) Have fun and be creative

Red Shoes Speak No. 18 FourSquare & Geo Location Tools

Red Shoes Speaks No. 18 FourSquare & Geo Location Tools from Jessica Dennis on Vimeo.

Red Shoes Speak No. 17: Customer Service

Red Shoes Speak No. 17: Customer Service from Jessica Dennis on Vimeo.

Lisa, Jess & Tommy talk about customer service and the ever changing landscape of taking care of customers. Do you want to be helped on twitter, an online chat or would you prefer a good old phone call? It should be the customers' choice on how they want to be served.

Red Shoes Speak No. 16: Olympic Tape Delays

Red Shoes Speak No. 16: Olympic Tape Delays from Jessica Dennis on Vimeo.

Jess Dennis and Tommytrc discuss the 2010 Winter Olympics and how social media is negatively affecting tape delays in programming. Can networks like NBC continue to control when live events are aired and whether participants can discuss the proceedings in their social networks? Are the big networks acting as gatekeepers and trying to control the message? Control freaks or not, discuss on Twitter using the hashtag #redshoesspeak.

Red Shoes Speak No. 15: Digital Hoarding

Red Shoes Speak No. 15: Digital Hoarding from Jessica Dennis on Vimeo.

Are you a digital hoarder? Tommy and Jess discuss how Gmail and cloud computing have changed the way we store and search for information. Is Google changing the way individuals will file information forever? Let us know your thoughts on Twitter using the hash tag #redshoesspeak.

Red Shoes Speak No. 14 Kevin Smith & Soutwest Air Crisis Communication

Red Shoes Speak No. 14 Kevin Smith & Soutwest Air Crisis Communication from Jessica Dennis on Vimeo.

Kevin Smith (@thatkevinsmith) was asked to step off a Southwest Airlines (@SouthwestAir) flight on Feb. 13, 2010 due to his size. With over 1.6 million followers, Smith’s Tweets about the situation quickly hit mainstream media and blew up in social media. The Southwest Twitter account responded very quickly and appropriately with multiple apologies. As companies continue to engage in social media, how do they prevent or respond to crisis situations such as this? Join the conversation on Twitter using the hash tag #redshoesspeak.

Red Shoes Speak No. 13: Toyota's Crisis Communications Mishap

Red Shoes Speak No. 13 Toyota's Crisis Communications Mishap from Jessica Dennis on Vimeo.

 

Red Shoes Speak No 12: Positive Influences on Twitter

Red Shoes Speak No 12: Positive Influences on Twitter from Jessica Dennis on Vimeo.

Does it feel like people are too positive on twitter and social media in general? Do you gravitate to people who are positive in nature? Is your glass half empty or half full? Lisa and Tommy discuss this social media topic in this weeks Red Shoes Speak. #redshoesspeak

Red Shoes Speak No 11 - Avatar Depression and Economic Escape

Red Shoes Speak No 11 - Avatar Depression and Economic Escape from Jessica Dennis on Vimeo.

Jess and Tommy talk about James Cameron's Epic movie Avatar and the news reports that people are leaving the movie depressed and some even suicidal. Can a nearly 3 hour movie really bring on feelings of depression and make an otherwise normal person suicidal? What do you think? Join the discussion on twitter using #redshoesspeak.

Red Shoes Speak No. 10: Fly Conan FLY

Red Shoes Speak No. 10 Fly Conan FLY from Jessica Dennis on Vimeo.

Lisa and Tommy talk about the late night talk show spat between NBC and Conan O'Brien. Conan is getting a reported $40 million to leave NBC, now's the time for him to start anew. The Tonight Show is getting old and stale. Does he needs to get away from network TV and take his show to the internet? Be part of the conversion, tell us what you think. #redshoesspeak on twitter.