As public relations professionals, one of our goals is to help our clients tell their stories and share their messages in ways that are exciting and original. It isn’t about simply pitching a story, but...

In a world that continues to transition toward online conversation, it is more important than ever to remember the value of face-to-face or verbal communication. In public relations, sending an email is a quick and...

Tis’ the season! It’s time for baking, listening to holiday music and decking the halls. But it’s also the perfect time to ramp up your PR efforts by pitching fun, creative story ideas to the...

For those of you who might not know, I am a huge fan of gymnastics. I have loved everything about the sport ever since I was able to walk, but I never thought that watching...

I had my eye on Red Shoes PR since I was a junior in college at UW Oshkosh in the fall of 2010. Who would have thought that a year-and-a-half after my first meeting with...